WHO:
Fashion and culture leader, HYPEBEAST and global innovation brand, Under Armour, team up for the launch of HYPEBEAST Hotel – a two-day, multi-dimensional hotel takeover, merging the worlds of fashion, music, art and lifestyle.
WHAT:
Kicking off the summer music festival season, HYPEBEAST Hotel is an RSVP-only event that will offer a multi-faceted cultural experience across a two-day period, featuring performances by artists and DJ's including A-Trak, Zaytoven, Kittens, Promnite, Leaf and more, as well as additional appearances by the hottest names in music, fashion, and art; live indoor and outdoor art installations by street artist, Bisco Smith; an exclusive, immersive first look at Under Armour’s new UA THREADBORNETM SHIFTfootwear; and many other unexpected surprises.
HYPEBEAST Hotel will also serve as the official launch venue of HYPEBEAST Radio, a live podcast series that explores the unique communities of fashion and music culture. Streaming live throughtout the weekend on HYPEBEAST.com and HYPEBEAST’s social channels, HYPEBEAST Radio will feature one-on-one interviews with top producers, creatives, and innovators including gab3 of Uzi, Sean Wotherspoon of Round 2, and more.
WHERE:
333 E Palm Canyon Drive
Palm Springs, CA 92264
WHEN:
Saturday, April 15 – Sunday, April 16 12 – 6PM
