Competition seems to be boiling in the sneaker industry, and Puma seems to be giving Nike a run for their "Auto Lace" technology. In October, the world sat in aw as Nike displayed the first power lacing Nike Mag. A month later, Puma has unveiled their own version featuring the Auto Lacing Disc Technology.

Below is a video of Usain Bolt lacing up his Pumas with the new technology which allows the wearer to tighten up the sneaker to their liking with the press of a button. It's as simple as that! Be sure to watch Puma's auto lacing sneaker in action in the video below!

Ahead of the game #Foreverfaster #autodisc #comingsoon pic.twitter.com/2HTA5OhiSP
— Usain St. Leo Bolt (@usainbolt) November 10, 2015